We value the worlds variety of culture and creative talent. Every culture has a story to tell. Stories we all relate to. Stories that make you feel part of someone else’s life. Powerful stories that can inspire and bring wisdom. And told through one of the largest and oldest cultures in the world… Fashion!
Rhumaa is an international fashion brand homed in the Netherlands and South Africa. We work with carefully selected and very talented local artists. These artists share their wonderful prints and stories with us that can then be further interpreted by our fashion designers, alongside trends and seasons.
Every Rhumaa fashion garment is crafted with the highest of quality and care. Our fabrics ate 100% organic and sourced from the best, ensuring every fabric selected for use looks as great as it feels on.
As a business with heart, we provide opportunities to those with less in developing countries. We aim to do this by providing opportunity to undiscovered talents in Africa by offering a hand up and by giving back to young emerging artists.
We manage this via the Rhumaa foundation by providing entrepreneurial, educational and financial support to beautiful creative souls with incredible artistic talent.
RHUMAA SS/16 COLLECTION
Our artist shares a powerful story about the Ndabele women from South Africa, uniquely expressed through our fashion collection. We hope those who embrace this collection will garner the spirit of women everywhere, whether you be male or female.
Our print is depicted in more than one way on our garments to express not only the strength of women in community but also the subtitles and gentleness of a women.
The artwork and story is enhanced through colour choice and print choice on every garment depose. We believe you will wear these items feeling powerful, strong and confident – just the way we hoped for this collection.